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Is UX a form of marketing?

Is UX a form of marketing?

Our short answer? Yes. And here are our thoughts behind it. If you’re in marketing, you may not pay a...

Is It Too Late to Bring in UX?

Is It Too Late to Bring in UX?

Is your customer service call center flooded with calls? Is your product getting bad reviews online? Does it have a...

I know I need UX But My Team Doesn't

I know I need UX But My Team Doesn't

You see UX as a necessity. In a perfect world, you’d be given a healthy budget for it for every...

GiveBox: How I Learned that UX Matters

GiveBox: How I Learned that UX Matters

Eight months ago, I walked into the offices of Visual Logic Group and began my uncertain journey as a UX...

What's Your Number: How UX Rating Systems work

What's Your Number: How UX Rating Systems work

Two thumbs up. 4 stars. A+. Our world revolves around different rating systems. Whether you’re looking at different reviews online...

How UX Improves your first impression

How UX Improves your first impression

Your palms are sweaty. You’re about to walk into a job interview to make a first impression — a good...

I have a UI designer. That's enough, right?

I have a UI designer. That's enough, right?

Every user interface designer has heard this term before: User experience . In fact, it’s what they’re working towards building....

User experience personas: Now, it's personal

User experience personas: Now, it's personal

When it’s time to solve a usability issue, it’s important to know who the frustrated person is on the other...

The ROI of UX - Is it Worth the Investment?

The ROI of UX - Is it Worth the Investment?

Why establish a UX budget? Because a good user experience is the expectation, research and testing exposes opportunities and corrects...

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